Articles

What gets measured, what does not, and why the difference matters.

Diagnostics

What a Comprehensive Health Assessment Actually Costs

A one-time assessment and a year-round program are different products at different prices, and the difference is rarely explained before you are on the phone. Here is the shape of the market, what the money is actually buying, and when it is not worth spending.

September 4, 20269 min read

Diagnostics· Subscribers

The 12-Marker Problem: Why Adults Over 40 Keep Getting Blindsided by "Normal" Labs

A standard annual blood panel measures roughly a dozen markers, and reports them against reference ranges built from the general population. Here is what that design does well, what it was never built to do, and which measures the research keeps pointing to instead.

August 24, 20265 min read